Children's Chewable Multivitamin & Minerals

	Size Item Code 60 1240 30 1239

In recent years there has been an increasing focus on improving children’s diet as part of an overall health strategy. According to the National Nutrition and Dietary Survey of young people aged 4 to 18 years, published in 2000, there is evidence that young people in the UK are consuming far too much saturated fat, salt, sugar, and far too few fruits and vegetables. The National Heart Forum (NHF) has consistently identified food marketing to children as a fundamental issue contributing to the problems of poor diet among the children. The NHF states, that a particular worrying phenomenon could be described as the “normalization” of snack and occasional foods into the mainstream diet of children. Sales data analysis, by investment analysts JP Morgan, shows that snack consumption has risen by 240% in the past 20 years. Young children have different needs and require the right kinds of tasty, nutritious foods to encourage healthy growth as their bodies are developing faster than at any other time in their lives. Vega children’s multivitamin and minerals formula provides a range of vitamins and minerals that may support children’s health.